About Us

Our Company

The Coe Group is focused on defined and measurable outcomes, ensuring there is always a return on your investment. It is important to us that you remain confident in your decision to work with our team.


Our Team

Lisa Coe

Founder & CEO
Lisa Coe is an established sales and business development executive with proven experience identifying opportunities for long-term revenue generation, and cultivating relationships with key decision-makers to fully capitalize upon those opportunities. A true professional and leader, her expertise is in the military modeling and simulation market and she specializes in business development, sales team development and software technology sales. Driven is one word to describe Lisa while she was VP of North American sales. Her intense focus and drive to excel, not only drove her to success, but also propelled her employees to succeed as well. Her drive, dedication, and commitment to her employees make her an amazing and successful leader with proven results. Any organization looking for a natural leader with an unyielding desire to succeed would be fortunate to have Lisa on their executive staff.”
-Kenny Hebert, Vice President, Renaissance Sciences Corp

Robert M. Matthews

Senior Executive
Rob Matthews served the U.S. Navy as both a sailor and civilian and the imprint he has had on the modeling, simulation and training (MS&T) landscape is as extensive as it is varied. His lasting contributions span not only a variety of disparate Navy training projects across all Navy warfare branches (Aviation, Surface, Sub-surface, and Personnel), but also a variety of Navy and DoD MS&T infrastructure initiatives. Rob was recognized by his peers in 2016 with the Governor’s Award for Lifetime Achievement in Modeling & Simulation.

Laura Schmid

VP, Business Strategy
Laura Schmid is an established technical executive with proven experience building teams. She uses her in-depth knowledge and experience to best assess situations before making recommendations,  and then delivers superior solutions for our customers. Laura’s expertise is in the military modeling and simulation market and she specializes in business development, product marketing, technical team development and executive leadership. Laura earned a Master of Science in computer science.“Laura’s strategic thinking, leadership, ownership provide impactful and relevant solutions for any organization. She possesses the right attitude for compromise and a high level of technical knowledge; she is effective in driving a multitude of issues and projects with multiple internal and external partners. Laura brings clarity and creative solutions for solving difficult problems in order to deliver long-term product stability and scalability. She is a star performer and will excel at any challenge she pursues.”
– Michael Zipparo, Senior Sales Representative at Oracle

Berkley Terry

VP, Placement Division & Business Development Executive
Berkley Terry is an established professional with a background in Executive Management. With four years of proven experience in relationship management, brand ambassadorship, talent development, and teamwork, Berkley provides an array of value for our customers. Berkley leverages her philanthropic community relations to foster genuine connection amongst clients, while actively adapting to their needs. Berkley positions The Coe Group to drive meaningful impact for her clients while continuing to serve America’s Warfighter.

Dave Hutchings

VP, Business Development
Dave Hutchings served as the senior vice president for strategic business development for Raydon Corporation, headquartered in Port Orange, Florida, from 2010-2015. In this role, his primary responsibility was planning and executing their strategic growth plan with primary focus on strategic pursuits, partnerships, and M&A.  Dave has more than 33 years of comprehensive business development and senior management operations experience in DOD, commercial and other government agencies with a strong focus on custom training and simulation solutions.  His experience has included playing a significant role in corporate start-ups, turnarounds, acquisitions, business strategy, marketing initiatives, and establishing strategic business partnerships.  Dave has held senior level management positions in regional and national business development, operations, and sales for Raydon Corporation, Camber Corporation, Teledyne Brown Engineering, Interactive Media Corporation, APEX Technology, Simms Industries, and General Physics Corporations.

Steve Grady

VP, Business Development
Retired Army Officer with 25 years of service in aviation, serving in operational and staff roles at Battalion, Brigade, and US Army Forces Command, to including deployments in combat and peace keeping environments.

15 years of industry experience leading a diverse Business Unit across six states with an annual revenue of $20 + million; developing comprehensive business development strategy to include new market penetration.


Scott Hooper

Scott Hooper is an established leader and executive in sales and business development with over 15 years of award-winning accomplishments in sales management, marketing, new product launch, new market penetration, and client & partner management. Scott’s expertise is in the military modeling and simulation market.